Portfolio
Consulting, strategy, conception, implementation - since 20 years.
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Sponsoring & Sportsmarketing
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• Consulting, evaluation and selection of sponsorship rights & platforms
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• Analysis of existing strategies & concepts
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• Cost / benefit analysis
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• Contract design & negotiation
• Development & implementation of activation measures
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Content & Content Strategy
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• Content marketing (storytelling)
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• Branded content management & production
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• Channel planning
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• Monitoring & tracking
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• Product placement
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Guest Management & Hospitality
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• Planning & implementation of ticketing in in-house guest management system
• Participant & guest management
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• Location checks, hotel checks, travel management & side events
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• Food & beverages, incentives / gifts, transportation & shuttle management
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• Planning & booking of hosts & hostesses
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Social Media & Media Relations
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• PR, human relations & social media campaigns
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• Concept, implementation, analysis & optimization
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• Medialization (barter, paid / owned / earned media, cooperations)
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• Media cooperation & contract design
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• Press conferences, media incentives, raffle cooperations
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Events & Promotions
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• Design of live marketing events & emotional event spaces
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• Gala events, corporate incentives
• Creating"money can't buy" moments
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• Recruitment & placement of event staff, hosts & hostesses
• Mediation & coaching of moderators & testimonials
• Conception & staging of roadshows
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Talents & Testimonials
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• Analysis & selection
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• Booking & coaching
• Contract design & negotiation
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• For marketing & sponsorship activities as well charity events
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• Celebrity placements for PR promotions